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Dec 04, 2024
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SCPS College Catalog 2020-2021 [ARCHIVED CATALOG]
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COM 3600 - Communication Planning 3.00 credits. This course evaluates different communication plans and their purpose within an organization. It reviews in depth the components of a strategic communication plan and how to develop one responding to an organizational need. Learners will explore how operational strategy and communication strategy relate through the use of a case study, as well as evaluate crisis communication planning strategies.
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