Oct 21, 2020  
College Catalog 2015-2016 
College Catalog 2015-2016 [ARCHIVED CATALOG]

Business Administration (B.S.)

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Preparation to become a business leader requires a broad background in business, a global perspective, a knowledge of the behavioral and social sciences, and the ability to use quantitative techniques in solving problems. The business core, the Core Program, and specific quantitative requirements provide this background. A student will gain further understanding of specific areas of business by concentrating in one of six areas: Accounting, Economics, Entrepreneurship, Finance, Management, Marketing.

Student Learning Outcomes for Business Administration:

Students will be able to:

  • Acquire knowledge of the functional areas of business and understand the integrated nature of business functions.

  • Develop analytical reasoning skills and technical expertise for use in a variety of managerial situations.

  • Develop teamwork, leadership, and communication skills necessary to succeed in a diverse, global environment. 

  • Integrate ethics, and personal and social responsibility, in decision making.

A student also must choose one of the concentrations described below:

12 credits beyond those listed above must be taken in the concentration area (at least eight of those 12 credits must be taken on the Elizabethtown College campus).

Accounting concentration:

Economics concentration:

Entrepreneurship concentration:

Finance concentration:

Management concentration:

Marketing concentration:

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