May 20, 2024  
SGPS College Catalog 2023-2024 
    
SGPS College Catalog 2023-2024

SPT 510 - Media Relations and Marketing in Sports

3.00 credits.
This course explores the basic knowledge and understanding in media relations and marketing in sports. Emphasizes building and managing effective media relations, statistics, publications, and promotions. Critical to success is development of leadership skills and customer service skills. Students will embrace an ability to adapt to emerging technologies, innovation, and competing priorities.