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Sep 07, 2024
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College Catalog 2023-2024 [ARCHIVED CATALOG]
Marketing Minor
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Return to: School of Business
The marketing minor is designed to offer students an in-depth exploration of the role the discipline plays across all organizations and in relation to other business functions. Students will develop an understanding of the foundational aspects of marketing, learn how to apply marketing principles, explore the ethical implications of the discipline, and discover the varied career paths available in marketing that may be of interest to those completing other majors.
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Course Requirements
The minor curriculum requires the completion of 20 credits.
A minimum of three courses must be at the 300 or 400-level and designated as marketing within the School of Business. Currently accepted courses include:
One elective may come from the following:
Note:
Business Administration and International Business majors with a marketing concentration cannot simultaneously minor in marketing. If they choose to minor in marketing, then they would have to choose a different concentration than marketing.
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Return to: School of Business
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