Oct 01, 2023  
College Catalog 2021-2022 
College Catalog 2021-2022 [ARCHIVED CATALOG]

BA 315 - Internet Marketing

4.00 credits.
A development of understanding the complexity of marketing goods and services over the Internet. Developing strategic business models for e-commerce, and planning and implementing an Internet-focused organization are covered. Development or revision of a webpage for a business client - including the home page and at least two child pages - is required as a group project. *Prerequisite(s): BA 215 .